|Developing a totally new Internet presence
for a business , or drastically revising an existing presence should be a planned
process. Your Internet presence should be a major subset of your overall marketing
plan. You marketing plan should be a subset of your business plan.
At First Webs, we believe developing an Internet presence
that will not help your business profitability is a waste of resources.
It's a waste of your resources and a waste of the Internet developer's resources!
Sadly, that is the way many, many web sites are brought
online today. There is a tendency to worry about cost far before the return on
investment to the business is considered. Certainly if it is not within "the
budget", then it shouldn't be done. Or it should be considered as an investment,
and funds secured for development. Which brings up the point: "A
business web site is not a cost; it is an investment". An expenditure on a web
presence that doesn't help ones business is a 100% waste.
There is a saying "Don't just build a web site; build a
business instead!" Pre-planning a project is a lot easier than redoing the
project, or having you pay monthly on an investment that returns little or nothing.
At First Webs, we have spent years
training ourselves in business, in web design, and in Internet Marketing so we can help
YOU determine what type of web presence will help your business. We don't have all
the answers, and some answers might be gray. But we start by asking questions.
Your answers to those questions will certainly tell us WHAT NOT TO SUGGEST.
We have developed the 3 part Online Business Evaluation
(OBE) form for the purpose of gathering information on your business. That
information forms the basis of an Internet presence for you. You do not have to
use it all, but if you don't answer any of the questions, it isn't likely we can help
you. A new Internet presence is a blank sheet of paper with infinite
possibilities. We narrow the possibilities by understanding your needs and your
priorities. Your completed form allows us to do just that!
The OBE is presented in 3 parts. That's because
we prefer you submit online, and there is no way we wish to save a
partially completed form so you can work on it later. Each form is available in PDF
file on this site. Download the PDFs, review the questions, and then go back online
and submit the data. Or write your answers on the printed PDFs and mail it to us. Fill out as many questions as you are able and that apply
to you. We'll take it from there!
Business Evaluation (OBE)
Part 1. Deals w Business
Type and Target Market Questions
Part 2. Deals w
Communication Questions, Customer Service, etc.
Part 3. Deals w Internet
Applications Related to New Site Design